Announcement
/alacra/outside/
What's New at Alacra

Interactive Consumer Database

November 04, 2004

Alacra is pleased to announce the addition of Institutional Shareholder Services (ISS) Corporate Governance Quotient and Profiles Database*.

We are excited to announce that Alacra has partnered with Datamonitor to create the Interactive Consumer Database (ICD), a unique online information service that provides comprehensive data across global food, drinks and personal care markets. The ICD combines the most detailed market segmentation, the most robust methodologies and the most functional web-based platform to deliver value to anyone focused upon the Consumer Packaged Goods market.

Specifically, Datamonitor�s Interactive Consumer Database will allow you to:

  • Better understand the markets in which your clients compete
  • Save time in preparing for new business presentations
  • Assist in client retention by making your teams smarter and well informed of trends in Consumer Packaged Goods
  • Identify markets, categories and geographies well positioned for growth
  • Build stronger internal databases and forecasts through ICD's robust methodology, transparency and audited figures

The ICD is made up of four components. MarketGraphics provides you with broad coverage of global sales data by category. ConsumerGraphics offers country-level data on value of consumption for different demographic groups. FutureGraphics provides you with five-year market value and volume forecasts for each market and segment. BaseDrivers gives you detailed data on demographic and economic factors that drive changes in consumer goods markets.

In addition, the ICD delivery platform is a web-based model that provides you with a richer experience of Datamonitor's market information. ICD allows customers to:

  • Automatically generate charts covering particular datasets of interest
  • Manipulate data using a variety of tools and options
  • Compare category data across a range of countries of your choice
  • Easily view data from any of the four modules, covering any or all categories for any region or country
  • Drill down through tables--when viewing a category by country, click throught to any sub-category by country
  • Select the historical or forecasts years you wish to view data for

For more information, please contact Jennifer Charmatz at 1 212 652 2668 or email [email protected].

*PLEASE NOTE: This database is available on a subscription basis only.